A must-read for anyone interested in Bookbub ads.
I was rejected once again in my attempt to get a Featured slot on BookBub. The difference this time is that my book is now on lots of different stores, not just Amazon-exclusive. BookBub chooses very few Amazon-exclusive books, so I thought maybe my chances would be better this time. No such luck. I’ll keep trying.
Meanwhile, BookBub has allowed me into their advertising program. I wrote about this when they first announced it. I did a small test campaign to figure out how it compares to Twitter ads. I haven’t been able to use Twitter ads for a while because the election jacked up the CPC rates. When you have to compete like that to get impressions, the economics of advertising stop working.
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